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The possible main reason behind the launch: Tokyo's Haneda Airport will open a new runway in 2009, which is seen as a way to lower high landing fees.
This seems like a good move for ANA, which has picked up business from rival JAL after the latter suffered through a string of safety problems in the past few years. ANA is also facing increased pressure from other Japanese low-cost carriers. No word yet on what the new airline might be named.
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